01. Service Categories

Branding

WHY IT’S NEEDED

To reposition BEC as a future-facing, legacy-driven builder that appeals to investors and development partners by clearly articulating its unique value proposition, heritage, and long-term vision.

Email

WHY IT’S NEEDED

To establish direct, ongoing communication with a curated network of investors and industry professionals through branded campaigns that nurture interest and reinforce BEC’s position as a market leader.

Photography

WHY IT’S NEEDED

To visually reinforce BEC’s reputation for excellence with high-quality imagery of past, present, and future projects — a critical tool for investor presentations, media placement, and web content.

Media and PR

WHY IT’S NEEDED

To elevate BEC’s visibility and authority through earned coverage in South Florida’s most respected real estate and business publications — strategically reinforcing its leadership with the audiences that matter most.

Web Design

WHY IT’S NEEDED

To create a modern, compelling digital presence that communicates BEC’s expertise, showcases its portfolio, and leaves a powerful first impression with institutional investors and development collaborators.

Social Media

WHY IT’S NEEDED

To build credibility and cultural relevance by consistently showcasing BEC’s projects, people, and point of view — helping attract interest from prospective capital partners and collaborators.

Marketing: Collateral

WHY IT’S NEEDED

To develop premium-quality branded materials — including investor pitch kits, brochures, and leave-behind gifts — that help make a memorable impression on family offices and development partners.

SEO

WHY IT’S NEEDED

To ensure BEC ranks prominently in relevant online searches — particularly those made by family offices, capital partners, and developers seeking qualified construction and co-development firms in South Florida.

Video

WHY IT’S NEEDED

To powerfully convey the scale, impact, and vision of BEC’s work through cinematic storytelling — an essential medium for capturing the attention of high-net-worth audiences.

Marketing: Outreach

WHY IT’S NEEDED

To deliver those premium collateral packages to carefully selected targets — creating warm opportunities to open dialogue with potential investors, collaborators, and strategic allies.

02. Deliverables per Category

Branding

Web Design

(1) New, 12-page, fully operational BEC website
Available for desktop, laptop, mobile, and tablet
Light SEO included in copywriting.

Email

(24) New BEC Custom-made marketing emails
Each email contains its own unique graphic design, topic, copywriting, and imagery

Video

(5) new BEC videos, each up to 60 seconds in length
Cinematically filmed
Formatted in both horizontal and vertical formats (social media-friendly)

Marketing: Collateral

(1) New BEC promo package design file
(1) New BEC marketing presentation custom template (up to 20 slides)

Media and PR

(1) New BEC Media and PR kit (one-page company profile, one-page service offering, 10 high resolution images from photo pool, 3 cinematic videos from video pool, press release archive)
(5) New BEC PR press releases
Outreach and one follow-up to up to 10 media outlets

(1) New BEC brand identity design file
(1) New BEC logo design file
(1) New BEC business card design file
(1) New BEC company profile brochure (12 pages)
(4) New BEC-branded email templates
(4) New BEC-branded social media templates

SEO and GEO

(1) New BEC master keyword database containing 200 to 250 high volume, low competition keywords that BEC can rank for organically in online search results
(6) New BEC SEO and GEO-optimized blog posts or guides

Social Media

(24) New BEC custom-designed social media posts
Each post contains its own topic, copywriting, and imagery
Designed in carousel form for maximum engagement
Formatted for use on Instagram, Facebook, and LinkedIn

Photography

(200) New professionally shot, fully edited photos of BEC staff and projects
Aerials of BEC construction sites and developments included (up to 100 photos and up to 3 sites)
Resized for multiple platforms (print, online, etc.)

Marketing: Outreach

(1) In-depth of database of 120 developers, family offices, and other investment firms local, statewide, and nationwide for outreach on BEC partnerships and developments
Aerials of BEC construction sites and developments included (up to 100 photos and up to 3 sites)
30 to 60 days of outreach via phone and email (1 to 2 emails per week to all database recipients, 1 to 2 phone follow ups)